⚡ Zapier's AI Playbook

Hi,

My main goal over the next few months is to grow this newsletter.

That won’t happen if no one knows it exists, so I’m ramping up my social media posts.

I’m automating where it makes sense, but let’s be honest - people can spot AI slop from a mile away.

Whatever I post still needs to feel like me.

That said, LinkedIn has always felt like one of the least authentic places online… so maybe it’s the perfect fit?

Wish me luck 🤞

These are the highlights for today:

• 📈 Achieving 89% AI adoption

• 👵 The 100-year-old chatbot

• ⚠ Boards need a reality check

• 🦉 Communicating an AI-first strategy

Let’s get into it.

- Sam

🤖 AI IN ACTION